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BURBANK, Calif.— (July 27, 2011) … The Abbiamo Group LLC, an innovative Southern California-based marketing, sales, and advertising company known for launching new jewelry brands in the western hemisphere, announced that they have signed a multi-year agreement with, Gert Hellmuth GmbH, to handle sales in North America effective July 1, for the world-renowned German Fine Jewelry brand, HELLMUTH. Jewelry and watch veteran and founder of the Abbiamo Group, Michael Pucci, and his company will be responsible for building sales of the brand and developing all marketing and advertising programs for Hellmuth Jewelry.

“We are thrilled to add Hellmuth Fine Jewelry to our portfolio of jewelry, watches, and fashion accessories,” says Pucci, who brings more than 26 years of experience in the jewelry and watch industries to the Hellmuth Jewelry brand. “ Gert Hellmuth is a world leader in the 18K gold category, and we are already at work repositioning his well-established brand in the North American marketplace.”

The Abbiamo Group, under Pucci’s expert leadership, has responded to current market trends by aligning with numerous high-volume fashion jewelry brands such as Rebecca, Rosato / Calgaro, and Isharya, one of the most recognized and internationally accepted Indian-inspired fashion jewelry brands.
Earning his reputation as a jewelry visionary, Pucci was responsible for the successful launches of Rosato/Calgaro. Prior to joining forces with Rosato, he effectively launched Rebecca Jewelry, a respected Italian brand known for its stainless steel and bronze fashion line in the United States. Pucci spent almost two years building the brand via key marketing programs, advertising strategies, and sales development. Under his tutelage, The Abbiamo Group helped to ensure more reasonably priced jewelry is now available at many fine jewelers. Earlier this year, Pucci and his talented team joined forces with the Isharya Fashion Jewelry brand.

The design and manufacture of Hellmuth fine jewelry is a perfect blend of art and science evoking raw sensuality. With a well-deserved reputation for German precision and innovative craftsmanship, the company is best known for its “Croco” jewelry. Inspired by nature, Hellmuth’s exquisite “Croco” jewelry features an elegant pattern of crocodile skin interpreted in 18K gold, often juxtaposed with fancy diamonds and colored stones.

Hellmuth was founded in 1983 by Gert Hellmuth and is based in Pforzheim, Germany. The company makes a wide variety of designs including large statement pieces—many of which incorporate crocodile patterns in an abstract way that gives the jewelry a luxe feel. For more than 25 years, Hellmuth has focused on craftsmanship and attention to detail as would be expected from one of Germany’s premier jewelry design and manufacturing companies. Hellmuth has become a must-have amongst A-list celebrities, superstar stylists, and top editors. Celebrities who’ve worn and owned Hellmuth include Amy Adams, Christina Aguilera, Emma Roberts, Hillary Swank, Jennifer Lopez, Jessica Simpson, Kate Hudson, Katy Perry, Kim Kardashian, and Rihanna. Hellmuth has also been featured in high-profile magazines such as Vogue, Vanity Fair, Women’s Wear Daily, InStyle, Elle, Redbook, Vioro, Ocean Drive, and Elite Traveler. Once a best-kept secret, today Hellmuth is a truly global brand available in select high-end boutiques worldwide.

Founded in 1999 by Michael Pucci, The Abbiamo Group is known for launching jewelry, watch brands, and accessories in North America. The specialized group of unique marketing and sales consultants are focused experts in the jewelry, watch, and fashion accessory business. Their 2011 lines include Isharya, Père de Temps, and RogueDZN, among other jewelry and watch collections.
For more information on The Abbiamo Group, call (818) 319-4200 or visit

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