SUMMIT ENTERTAINMENT’S “LETTERS TO JULIET” INSPIRES A NEW LOVE LETTER PENDANT FROM ROSATO’S LOVE IS…COLLECTION
Whether on the big screen or in real life, the romance of an unforgettable love letter will always be remembered with a silver love letter charm pendant from this acclaimed Italian jewelry designer.
Burbank, Calif.— (May 1st, 2010) …Rosato Jewelry is pleased to introduce a new silver love letter charm pendant from its Love Is…Collection, celebrating the May 14, 2010, release of Summit Entertainment’s feature film Letters to Juliet. Available exclusively at select Bloomingdale’s stores on May 1 for $95 MSRP, Rosato’s new Love Is pendant, along with other selections for the Love Is…Collection will be on display at the Rosato booth at the JCK Las Vegas Show in Booth 20014, located in the Italian Pavilion, and Couture Show, Booth 251, at the Wynn Hotel.
“A truly sincere love letter is the ultimate romantic gesture,” says Rosato USA’s President Michael Pucci. “After seeing Letters to Juliet, which captures the enduring significance of a heartfelt dispatch, Rosato created a beautiful sterling silver love letter pendant to serve as a romantic reminder of the film’s message that true love never disappears.”Rosato’s Love Is pendants feature a .925 sterling silver envelope engraved with “Love Is…” linked by a short chain to a sterling silver love letter reading a selection of four messages: What If, Forever, Ti Adoro (“I adore you”) or Love is Family. The love letter can be worn in the envelope or displayed on the chain below.
Letters To Juliet is an enchanting love story– a tale of encountering new sparks and rekindling old flames. When Sophie (Amanda Seyfried), a young American, travels to Verona, Italy — the romantic city where Romeo first met Juliet — she meets a group of volunteers who respond to letters written to Juliet seeking romantic advice. Sophie finds and answers a letter that has been lost for 50 years, and is stunned when its author Claire (Vanessa Redgrave) arrives in Italy with her handsome but overprotective grandson (Christopher Egan) to find the fiance she left decades before. Fascinated by Claire’s quest, Sophie joins them on an adventure through the beautiful hills of Tuscany searching for Claire’s long-lost Lorenzo. The journey will change their lives forever, as they discover it’s never too late to find true love.
“We are thrilled to work with Summit Entertainment on this cross-promotional opportunity with Letters to Juliet,” says Rosato Founder Simona Rosato. “As we expand from Italy and Europe into the U.S. marketplace, we hope to continue partnering with American companies to launch our products in the United States and make Rosato the top charm manufacturer in Europe and North America.”
For more information on Rosato’s Love Is Pendant, call (818) 319-4200 or visit www.rosatojewelry.com. To learn more about Summit Entertainment’s highly anticipated May 2010 film release, please go to the official Letters to Juliet Facebook page: http://www.facebook.com/letterstojuliet
Based in Arezzo, Tuscany, and Milan, Rosato was founded in 2004 by Simona Rosato, its creative director, with the idea of turning fine jewelry into a more trend-driven accessory. She is known throughout Europe for her distinctive gold and whimsical enamel charms, and .925 sterling silver fashion jewelry. Rosato’s current advertising campaign features English actress and fashion model Elizabeth Hurley. Rosato recently merged with Calgaro, another fine Italian luxury brand. For more information, visit www.rosatojewelry.com.
About Summit Entertainment, LLC
Summit Entertainment, LLC is a worldwide theatrical motion picture development, financing, production and distribution studio. The studio handles all aspects of marketing and distribution for both its own internally developed motion pictures as well as acquired pictures. Summit Entertainment, LLC also represents international sales for both its own slate and third-party product. Summit Entertainment, LLC plans to release 10 to 12 films annually.